DIY Site Promotion

Facebook Platform: Engaging Your Audience with a Facebook App

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Posted Jul 17 2008, 08:23 PM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles, Facebook

Facebook as a B2B Resource: Who Does it Really Work For?

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Posted Jul 17 2008, 05:31 PM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles, Facebook

Using Facebook to Explore Your Demographic

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Posted Jul 17 2008, 01:04 PM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles, Niche Marketing, Facebook

Taking PPC to a Micro Demographic: Facebook Social Ads

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Posted Jul 17 2008, 04:42 AM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles, Facebook

Facebook for Small Business: Facebook Beacon

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Posted Jul 15 2008, 02:22 PM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles, Facebook

Facebook for Small Business: Create Your Profile Page

Using Facebook successfully to promote your business is a hot topic in my world right now. Can it work? Is it worth it? How do you monetize it? One of the first things you can do is to create a profile. Your profile page is a place where you can tell everyone (for free) what you do. You can upload images of your products, post videos, create notes and blog posts and even post coupon codes or offers.....

Posted Jul 14 2008, 11:43 AM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles, Facebook

How do the Search Engines find me?

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Posted Jun 29 2008, 06:21 PM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles, SEO

Testimonials: The Basics and The Benefits

So you have your website up, or you are constructing your website plan - have you been working on your testimonials? As we build our businesses, one of the most critical components is following up with your client after successfully completing a project and soliciting a testimonial. Testimonials are basically "atta-boy/girls" from your customers. They can talk about an entire project or even.....

Posted Jun 16 2008, 09:25 AM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles

Email Marketing – What’s the Deal?

Email marketing is a direct marketing technique used by many eBusinesses to communicate directly with their customers or subscribers through a mailing list they develop from their own database. The idea is that the interested customer will submit their email address - either at the time of order or independently, and they opt into a list to get current events, coupons and information from a website.....

Posted Jun 03 2008, 03:28 PM by blair with no comments

Filed under: Site Promotion DIY, Introductory Articles

Directory Submissions- Part 3

There are many companies that will oversee the process of submitting your website to directories. These companies charge a range of fees depending on their services. Most charge between ten and fifteen cents for each directory submission with packages available for various high number submissions. You then work with the company to craft a plan to submit your website to directories, free, paid and niche.....

Posted May 31 2008, 02:55 PM by jessica with 2 comment(s)

Filed under: Introductory Articles, Link Popularity

Directory Submissions- Part 2

The benefits to your website and business are clear when you go through the effort to submit your site to web directories. You gather more and more inbound links which will increase your pagerank within the search engines . And you increase the visibility of your website which allows more people to find your business. But where do you start and how do you handle the directory submissions? There are.....

Posted May 31 2008, 02:51 PM by jessica with 2 comment(s)

Filed under: Introductory Articles, Link Popularity

Directory Submissions- Part I

If you are new to directory submissions, the first thing to know about web directories is that they are not search engines . They sort of look like them, but they are not. The ultimate goal of a web directory would be to have a list of every active website on the internet with none of them being duds. Because of the rapid rise and fall of websites around the world it has been impossible to do, but.....

Posted May 31 2008, 02:50 PM by jessica with 4 comment(s)

Filed under: Introductory Articles, Link Popularity

I've Been Penalized by Google - What the heck do I do now?

Ok, so you had good listings and they're gone. Or maybe you've been penalized forever and you just want to get a fresh look at your site to see what's going on. Here is a quick list of things you can look at to see where you are and what might be hurting you. Meta Tags Your Meta tags are a simple and small part of your SEO strategy. They need to be keyword rich but limited in length and.....

Posted May 28 2008, 04:21 AM by blair with no comments

Filed under: Site Promotion DIY, SEO

The Basics of Branding

So, branding gets its very own topical heading here because it is something that should seep into every aspect of your business and marketing. It isn’t as simple as just picking a logo and a color scheme, it’s the very personality of your business and if your business and nice and outgoing and likes to make friends it is probably more likely to succeed than the sullen, quiet business that.....

Posted May 27 2008, 03:00 PM by blair with 1 comment(s)

Filed under: Site Promotion DIY, Introductory Articles, Branding

Blair's Take on Niche Marketing

Niche marketing – the way life should be. There was a time when broad sweeping marketing campaigns worked and dominated the marketplace. The web makes a lot of those pretty silly and kind of obsolete. I mean, think about how you feel about TV commercials right now. My friends have actually made a game of trying to identify what the heck a commercial is about before the end. “Wait! It’s.....

Posted May 27 2008, 09:20 AM by blair with no comments

Filed under: Introductory Articles, Niche Marketing